Client Case Study: Cool Summer Morgan
Meet Morgan, our gorgeous Rise Styling Color Kit: Digital Edition client! She has many classic signs of the Spring, Summer, AND Winter season: medium depth hair, light eyes, fair skin. She is a perfect example of why trait matching is an unreliable method of color analysis.
Without thorough comparison of photos taken in controlled conditions and standardized materials, an app or inexperienced analyst could easily put Morgan into the wrong season. She’d be missing out on the fullest expression of her unique beauty that aligns with the Summer season.
She’d be wearing colors from a wrong palette, wondering why she doesn’t feel great in them.
She’s be blaming herself for looking tired, feeling dissatisfied with her wardrobe, and spending money on clothes she doesn’t want to wear.
Scroll on to see EXACTLY what we saw in her analysis. Remember, never draw conclusions based on a single color. Proper color analysis identifies complexion patterns and season correlations through repeated, systematic comparisons:
Throughout every image set, Spring consistently alters her complexion, Autumn is too heavy and drab, and Winter is overpowering. Not only does that reveal Summer through the process of elimination, but we can see that Summer is the most supportive and cohesive in every image set.
When I see a Summer who can handle a little bit of brightness (like Light Emerald Turquoise in the green set), a little bit of depth (like Soft Burgundy in the red set), and goes very ruddy in even the most slightly warm colors, I can form a hypothesis that she is a Cool Summer.
We then take a look at the coolest colors in Summer with the widest contrast (light to dark) and check for a WOW factor. Here is Morgan in a few of the Cool Summer colors:
Enough said. Her inner spotlight is switched ALL THE WAY on, with no overt redness or colors overpowering her. Notice how her lips bloom with color in that gorgeous Raspberry pink! A sign of a classic Cool Summer.
Cool Summers are Summers through and through (not part Winters!), and shine in any combination of Summer colors they choose. The magic of the Cool Summer colors comes into play when Morgan chooses them for a high-impact, solid-colored piece such as an evening gown, jumpsuit, winter coat, or matching workout set. These are her one-and-done colors that will serve her with undying devotion for life.
Are you ready to reveal the undeniable GLOW lying dormant in your complexion?
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